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picAbove: a thumbnail sketch for an annual report. The sketch was made whilst chatting to the client over the phone. The final cover keeps faith with the original idea. Choose one of the categories to see some samples of our work:
BRANDING, PRINTED WORK, SIGNAGE PROJECT, and ONLINE work.

What Is Good Design?

There is no formula for good design*, but we all instinctively know good design when we see it. We've all heard about designers and their quirky ways: lots of white space, 'less is more', and strange, modern fonts that look, eh, interesting...

Most of the time, good design should sit in the back seat, shut up, and let the content do the driving. Of course, there are times when design needs to shout from the rooftops. The trick is to know when each of these approaches is appropriate and apply them when necessary.

The Drawing Board will take on all your projects, from logo design to stationery layouts, leaflets and fliers to annual reports, magazines and books to posters and banners, and websites to anything else you care to mention. We've split this section up between Branding, Printed Material, Signage and Online. It's not an exact science, but have a look through to see what we mean.

'Happy to chat about your job. Just get in touch for a no-pressure chinwag, or send us anĀ email.

 

* If there is a formula for good design, then it might read R=B+Esquared, where R equals results, and B is a good brief, times the experience of the designer. I just thought we'd throw in the 'squared' bit to make it a little more like a real equation...

 


THE DRAWING BOARD GRAPHIC DESIGN AGENCY : : MILL LANE LEIXLIP CO. KILDARE IRELAND : : +353 1 6245354 : : +353 86 3364 338 : : DECLAN@THEDRAWINGBOARD.IE

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